For our midweek Chart of the Day, we look at results from our new Q2 2015 wave of research to compare the fortunes of Twitter-owned Periscope and potential Facebook-ally Meerkat.

Overall, it’s Periscope which has the (albeit slender) lead over Meerkat. But that both are being used by a tiny minority shows how much work needs to be done before this type of app captures the attention of the mainstream audience.

Equally striking is the different age distribution of users. While both apps have the bulk of their users in the 16-34 demographic, Periscope has a much bigger share in the all-important 16-24 age group – something that gives it an edge as the two apps continue to go head-to-head.

mm
mm

Written by

Jason is Chief Research Officer at GlobalWebIndex. He oversees the global research and insight teams, directs the world-leading research study and specializes in analyzing consumer trends. He writes for titles like the Huffington Post and MediaPost and is a frequent contributor to stories on media outlets such as BBC News, CNN, the Guardian, Wall Street Journal and Bloomberg.

Never miss a post

By subscribing you confirm you’re happy for us to send you our latest articles.