Three years ago today, the PlayStation 4 was launched in North America. And as today’s Chart of the Day shows, it remains the most desired of the major console brands.

Over a quarter of internet users say they are interested in buying Sony’s next-gen console, putting this machine notably ahead of its major rivals. Of course, it’s a significantly smaller section who will convert this interest into an actual purchase, but the clear desirability of the PS4 is certainly good news for Sony – which will surely be hoping that the launch of the new PS4 Pro will convince many of these consumers to purchase, particularly with Christmas coming soon.

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Written by

Felim is Senior Trends Manager at GlobalWebIndex. He oversees the Trends team who produce a wide range of off-the-shelf reports and infographics along with our Chart of the Day series. Moving to GWI after completing a PhD, Felim specializes in writing about online consumer behaviors and digital trends.

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