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Doug Gorman
Doug’s a Trends Analyst at GWI. He's a fun-fact encyclopedia and documentary junkie, who likes uncovering the unexpected.
Chart of the Week
How 2020 changed America
Chart of the Week
How intersectionality helps us understand diversity
Chart of the Week
Why kindness is currency in 2021
Chart of the Week
How COVID-19 has shaped online grocery trends
Trends
Non-voters: who are they and how can they be reached?
Trends
Undecided voters: what makes them tick?
Chart of the Week
Why consumers want sustainable fashion more than ever
Trends
4 U.S. media trends and what they mean for advertisers
Trends
U.S. insurance: top concerns among buyers
Chart of the Week
The new privacy landscape
Trends
Netflix, Disney+, Amazon Video & Hulu: how are streaming habits changing?
Trends
How coronavirus is changing the insurance industry
Trends
Snapshot: institutional trust during the pandemic
Trends
Snapshot: UK and U.S. sports fans
Chart of the Week
Aspirational consumers: what brands should know
Popular reads
Chart of the Week
What New Year’s resolutions tell us about consumers in 2021
Chart of the Week
How livestreams will support ecommerce 2.0
Marketing
Agile brand strategies that hit the mark in 2020
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